flowchart LR P[Planning<br/>What and how] --> O[Organising<br/>Who and where] O --> S[Staffing<br/>With whom] S --> D[Directing<br/>Set work in motion] D --> C[Controlling<br/>Compare and correct] C -. Feedback .-> P CO[Coordinating<br/>Essence of management] --- O CO --- D style P fill:#E3F2FD,stroke:#1565C0 style O fill:#FFF3E0,stroke:#E65100 style S fill:#E8F5E9,stroke:#2E7D32 style D fill:#F3E5F5,stroke:#6A1B9A style C fill:#FCE4EC,stroke:#AD1457 style CO fill:#FFFDE7,stroke:#F9A825
3 Functions of Management
3.1 What Are Functions of Management?
A function of management is a category of activity that every manager — chief executive or shop-floor supervisor, in business or in government, in India or in Indonesia — has to perform if the unit is to achieve its goals. Functions are the answer to the question, “What does a manager actually do all day?” The classical answer, going back to Fayol, is that managers plan, organise, command, coordinate and control (fayol1916?). The list has been extended, contracted and re-labelled by every major textbook since, but the underlying intuition has held for more than a century.
Three points are worth fixing before the list itself.
- Functions are universal. They apply across levels (top, middle, supervisory), across types of organisation (private, public, not-for-profit) and across cultures. Koontz, Weihrich and Cannice call this the universality of management (koontz2020?).
- Functions are sequential and continuous. Planning logically precedes organising, which precedes staffing, and so on — but the sequence is repeated over and over, not run once. Each cycle’s controlling produces the next cycle’s planning input.
- Functions overlap. A manager rarely performs one function in pure form. Hiring a replacement (staffing) requires a plan for the role (planning), a place in the structure (organising), an induction (directing) and a performance review (controlling).
3.2 The Different Classifications
Different writers have grouped the functions differently. The most commonly tested classifications are summarised below.
| Author | Year | Functions | Mnemonic |
|---|---|---|---|
| Henri Fayol | 1916 | Planning, Organising, Commanding, Coordinating, Controlling | POCCC |
| Luther Gulick & Lyndall Urwick | 1937 | Planning, Organising, Staffing, Directing, Coordinating, Reporting, Budgeting | POSDCORB |
| Harold Koontz & Cyril O’Donnell | 1955 | Planning, Organising, Staffing, Directing, Controlling | POSDC |
| Stephen Robbins & Mary Coulter | 2002 onwards | Planning, Organising, Leading, Controlling | POLC |
| George R. Terry | 1968 | Planning, Organising, Actuating, Controlling | POAC |
The differences are mostly cosmetic — commanding, directing, leading and actuating all describe the same broad activity of getting the work done through people; coordinating is sometimes a separate function and sometimes treated as the essence of management itself. The five-function POSDC scheme of Koontz & O’Donnell remains the working spine of most introductory textbooks and is the structure followed below (koontz2020?).
3.3 Planning
Planning is deciding in advance what to do, how to do it, when to do it and who is to do it. It is the bridge from where the firm is to where it wants to go. Koontz calls it the primary function: every other function — organising, staffing, directing, controlling — is a derivative of the plan (koontz2020?).
3.3.1 Nature of Planning
- Goal-oriented. Plans always serve an objective. A plan without an objective is busy-work.
- Pervasive. Every level plans — the chief executive plans the firm’s strategy, the foreman plans tomorrow’s shift.
- Forward-looking. Plans are about the future, and the future is uncertain. Planning therefore involves forecasting and a willingness to revise.
- Continuous. Plans expire. As assumptions change, plans must be re-drawn.
- Intellectual. Planning is mental work — it requires logical thinking, judgement and creativity.
3.3.2 Steps in the Planning Process
| # | Step | What it produces |
|---|---|---|
| 1 | Being aware of opportunities | A reading of the market, competition, strengths, weaknesses |
| 2 | Setting objectives | What is to be achieved, by when |
| 3 | Developing premises | The expected internal and external environment |
| 4 | Identifying alternatives | The possible courses of action |
| 5 | Comparing alternatives | Costs, benefits, risks of each |
| 6 | Choosing an alternative | The plan adopted |
| 7 | Formulating derivative plans | Sub-plans for departments, products, projects |
| 8 | Numerising plans (budgeting) | Translation of the plan into rupees and units |
3.3.3 Types of Plans
Plans come in many forms. The most useful classification distinguishes plans by purpose and by time horizon.
| Type | What it covers | Example |
|---|---|---|
| Mission / Purpose | Why the firm exists | “To bring inspiration and innovation to every athlete” |
| Objectives / Goals | What the firm seeks to achieve | 15 percent growth in revenue this year |
| Strategies | How the firm will compete | Differentiation through design |
| Policies | General guides to thinking | “We promote from within wherever possible” |
| Procedures | Sequence of steps for routine activities | Procurement procedure |
| Rules | Specific required actions or non-actions | “No smoking in the plant” |
| Programmes | Coordinated sets of plans for a project | The launch programme for a new product |
| Budgets | Plans expressed in numerical terms | The marketing budget for the quarter |
A useful further cut is by time horizon: strategic plans (3–10 years, top management), tactical plans (1–3 years, middle management) and operational plans (under one year, supervisory management).
3.4 Organising
Once the plan is made, the manager must arrange the resources to carry it out. Organising is the function of dividing the work to be done, grouping the divided work into manageable units, defining authority and responsibility, and establishing the relationships that allow people to work together. The output of organising is a structure — the formal skeleton on which the firm hangs.
3.4.1 Process of Organising
| # | Step | What it produces |
|---|---|---|
| 1 | Identify activities required | A list of tasks |
| 2 | Group activities | Departments, divisions, sections |
| 3 | Assign duties | Each person knows what to do |
| 4 | Delegate authority | Each person has the power needed |
| 5 | Coordinate authority and responsibility | Reporting relationships, communication channels |
3.4.2 Key Concepts
- Authority and responsibility. Authority is the right to act; responsibility is the obligation to perform. They must be in balance.
- Delegation. Passing authority downward while retaining accountability. A manager who cannot delegate cannot scale.
- Centralisation vs decentralisation. The degree to which decisions are concentrated at the top. Highly regulated firms tend to be centralised; innovative ones decentralised.
- Span of control. The number of subordinates a manager directly supervises. A narrow span produces a tall structure; a wide span produces a flat one. Lockheed’s V.A. Graicunas’s 1933 formula counted the relationships a manager juggles and concluded that span should rarely exceed five or six at senior levels (gulick1937?).
- Departmentation. The basis on which activities are grouped — by function, product, customer, geography, process or matrix.
| Basis | Useful when | Example |
|---|---|---|
| Function | Stable environment, efficiency matters | Production, Marketing, Finance, HR |
| Product | Multiple distinct product lines | Consumer goods firm with food, personal-care, home-care divisions |
| Customer | Different customer groups need different handling | Retail bank with corporate, retail and SME divisions |
| Geography | Wide spread, regional differences | Sales regions of a national firm |
| Process | Specialised equipment defines the work | Foundry, machining, assembly |
| Matrix | Project work crossing functional lines | Engineering project teams |
3.5 Staffing
Once the structure exists, it has to be filled with the right people, kept able to do the job, and developed for tomorrow’s job. Staffing is the function concerned with the human resources of the organisation. In smaller firms it is performed directly by line managers; in larger firms a specialist HR department supports it.
3.5.1 Steps in Staffing
| # | Step | What it covers |
|---|---|---|
| 1 | Manpower planning | How many people of which skills are needed and when |
| 2 | Recruitment | Generating a pool of candidates |
| 3 | Selection | Choosing the best fit from the pool |
| 4 | Placement and induction | Putting the person in the right job and easing entry |
| 5 | Training and development | Building current and future capability |
| 6 | Performance appraisal | Measuring what was delivered |
| 7 | Compensation | Pay, benefits and incentives |
| 8 | Career planning and promotion | Movement through the firm |
| 9 | Separation | Resignation, retirement or termination handled with dignity |
Drucker’s reminder anchors the function: “the most important resource of an enterprise is its people” (drucker1954?). The staffing function is taken up at depth in the next module on Human Resource Management.
3.6 Directing (Leading)
Directing — also called leading in modern texts — is the function of setting the work in motion. Plans, structures and people exist on paper after the first three functions; directing makes them move. It is the function with the highest interpersonal component, and the one in which a manager’s leadership shows.
3.6.1 Four Elements of Directing
| Element | What it covers | Working concepts |
|---|---|---|
| Supervision | Day-to-day overseeing of subordinates | Span of supervision, instructions |
| Motivation | Energising people to put forth effort | Maslow, Herzberg, Vroom; intrinsic and extrinsic rewards |
| Leadership | Influencing people to follow willingly | Trait, behavioural, situational, transformational |
| Communication | Sharing information so all can act | Formal and informal channels, feedback, barriers |
Each of the four elements has a separate, deeper treatment in the chapter on Organisational Behaviour. The point at this stage is that directing includes all four — a manager cannot direct by motivation alone or by communication alone.
3.6.2 Principles of Directing
- Harmony of objectives. Aligning individual goals with organisational goals.
- Unity of command. One subordinate, one supervisor — the principle Fayol fought for.
- Use of informal organisation. A wise manager works with the grapevine, not against it.
- Maximum individual contribution. The aim is to draw out the best each person can give.
- Leadership by example. What the manager does counts more than what the manager says.
3.7 Controlling
Controlling is the function that checks whether the plan is being executed and corrects deviations (koontz2020?). It closes the management cycle and feeds the next planning round. A common misconception is that controlling is restricting; in fact, controlling is learning.
3.7.1 The Four Steps of Control
| # | Step | What it produces |
|---|---|---|
| 1 | Establishing standards | The benchmark — output, cost, quality, time |
| 2 | Measuring actual performance | Numbers, observations, customer feedback |
| 3 | Comparing performance with standards | The deviation, with sign and size |
| 4 | Taking corrective action | Either fix the work or revise the standard |
3.7.2 Types of Control by Timing
| Type | When applied | Example |
|---|---|---|
| Feedforward (preventive) | Before the activity starts | Pre-flight checklist; raw material inspection |
| Concurrent | During the activity | Real-time monitoring of a chemical process |
| Feedback (post-action) | After the activity | Quarterly financial review; customer satisfaction survey |
3.7.3 Characteristics of an Effective Control System
- Accurate. The information used must be reliable; control on bad data is worse than no control.
- Timely. Information must reach the manager soon enough to act.
- Economical. The cost of control should not exceed the benefit.
- Flexible. The system must accommodate changing plans and conditions.
- Acceptable to those controlled. A control system seen as fair gets cooperation; one seen as punitive breeds dysfunction.
- Focused on strategic points. Control by exception — flag what matters, not every small variance.
3.7.4 Common Control Tools
Budgetary control, financial ratio analysis, break-even analysis, audit (internal, external, social, management), Management Information Systems, balanced scorecard, statistical quality control and ISO standards. The tools deepen as the firm grows.
3.8 Coordinating — the Essence of Management
Mary Parker Follett called coordination “the first principle of organisation”; Koontz argued it is not a separate function but the essence of management — present in every other function. Without coordination, the work of a hundred specialists adds up to less than the work of a hundred generalists.
| Principle | Meaning |
|---|---|
| Direct contact | Coordinate by talking directly to those involved, not through layers |
| Early stage | Coordinate during planning, not after the plan is fixed |
| Reciprocal relationship | Every part influences every other; the relationship is two-way |
| Continuity | Coordination is a continuous process, not a one-time event |
The first three functions — planning, organising, staffing — create the conditions for coordination; directing and controlling sustain it.
3.9 Levels of Management and the Functions
All managers perform all five functions, but the mix varies by level. Top managers spend more time on planning and organising; supervisors spend more time on directing and controlling.
| Function | Top management | Middle management | Supervisory management |
|---|---|---|---|
| Planning | Most time — strategic | Significant — tactical | Least — operational, daily |
| Organising | Significant — broad structure | Significant — departmental | Limited — work allocation |
| Staffing | Limited — succession at top | Significant — middle hires | Limited — gaps in own team |
| Directing | Limited — through subordinates | Significant — leading teams | Most time — face-to-face |
| Controlling | Significant — overall results | Significant — departmental | Most time — daily output |
Robert L. Katz’s three-skill model complements this: technical skills matter most at the supervisory level, human skills across all levels, conceptual skills most at the top.
3.10 Universality of Management
The five functions apply whether the manager is running a steel mill, a hospital, a school, a temple trust or a film unit. The content of each function differs by context — the planning of a hospital is not the planning of a steel mill — but the act of planning, organising, staffing, directing and controlling is recognisable in all of them. This universality is what allows a manager to move from industry to industry, and what makes management a profession rather than a craft tied to a single trade.
The corollary — that all of management is the same in all contexts — is too strong. Industry, culture, ownership and stage of growth shape how the functions are performed. The contingency approach (chapter 2) is the antidote to over-applying universality.
3.11 Practice Questions
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| Function | Activity | ||
|---|---|---|---|
| (i) | Planning | (a) | Comparing actual sales with the budget |
| (ii) | Organising | (b) | Setting next year's revenue target |
| (iii) | Directing | (c) | Drawing up the reporting structure of a new division |
| (iv) | Controlling | (d) | Motivating the sales team after a poor quarter |
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- Functions are universal, sequential-yet-continuous, and overlapping.
- Five classifications to remember: Fayol (POCCC), Gulick (POSDCORB), Koontz & O’Donnell (POSDC), Robbins (POLC), Terry (POAC).
- Planning steps: opportunities → objectives → premises → alternatives → comparison → choice → derivative plans → budgeting.
- Plan types: mission, objectives, strategies, policies, procedures, rules, programmes, budgets; horizons: strategic / tactical / operational.
- Organising process: identify activities → group → assign duties → delegate authority → coordinate. Key concepts: authority–responsibility, delegation, span of control, departmentation.
- Six bases of departmentation: function, product, customer, geography, process, matrix.
- Staffing cycle: manpower planning → recruitment → selection → placement → training → appraisal → compensation → career → separation.
- Directing’s four elements: supervision, motivation, leadership, communication.
- Control process: set standards → measure → compare → correct. Types by timing: feedforward, concurrent, feedback (Newman).
- Follett’s four principles of coordination: direct contact, early stage, reciprocal relationship, continuity.
- Katz’s three skills: technical (most for supervisors), human (all levels), conceptual (most for top).